Reference: 679 Title: Social Norms and Incentives: Rethinking Human Behavior in Development Policy Summary: The blog post critiques the "Homo economicus" model, urging development policies to consider social norms and cultural context for greater effectiveness. URL: https://blogs.worldbank.org/en/developmenttalk/social-norms-and-incentives-homo-economicus-dead-long-live-bounded-rationality-social